The Team

Take a minute and get to know the people that are committed to making analytics easier for you. They believe in the power of a unified platform and they believe your time is valuable, which is why they work to save you hours of stress.

  • Jimmy Weeks

    Founder & CEO

    Jimmy is a Google Analytics and Adwords certifed individual who has spoken across the nation on topics related to Internet marketing, social media strategy and advanced analytics.

    Jimmy is the Founder and CEO of Internet Strategy Labs. Our platforms are all cloud-based reporting platforms that enable businesses to improve their overall marketing strategy by providing a better understanding of website, social, phone and paid campaign analytics.

    It’s about applying technology in order to solve daily challenges. By focusing on the collection, measurement and analysis of data, the entire team can expertly help customers drive improvement through increased insight and knowledge!

    Specialties: Internet Marketing Analysis, Advanced Analytics Assessment, Social Media Strategies, Goal Conversion Optimization and Franchise Consultation.

    Google Adwords 101 & 201: Beginner & Intermediate - El Segundo - 2009
    Google Adwords 201 & 302: Advanced - Denver - 2009
    Analytics 101: Introduction and User Training - El Segundo - 2009
    Analytics 201: Advanced Analysis & Measurement - Denver - 2009

  • Paul Wolbert

    Chief Operations Officer

    With over four decades of experience in franchise operations and administration, Paul has a balanced perspective of the entrepreneurial world. He started his career working with the largest franchise system in the world, has served on several executive teams during periods of rapid growth and has co-founded numerous franchise concepts.

    Paul has a passion for developing new concepts and working with startups. He is a champion of using technology to standardize and streamline critical franchise processes. Currently, Paul is a board member of three privately held franchise companies in addition to being a Chief Operating Officer for an emerging brand.

    A recognized franchise expert, Paul is a frequent speaker and panel participant with the International Franchise Association, Emerging Brands Summit, Franchise Update and Consumer Marketing Events. He is a contributing writer to numerous magazines relating to franchising, business operations, property management and the green industry. Paul is a respected figure in the franchise industry and a friend and mentor to many.

    • David

      Director of Programming

      David Yachouh has over 8 years of experience in the IT industry, primarily as a Software Developer, working with a diverse set of businesses to deliver innovative, feature-rich applications for web, mobile and desktop. David has extensive backend development experience, working with connecting multiple third party APIs and interacting with various SQL/noSQL solutions. He is fully capable of taking charge, adapting and succeeding in challenging positions, especially in an environment where learning unfamilar technologies is the expectation.
      Personality: open-minded, straight forward, kind, calm, considerate, passionate, down to earth, logical, practical
      Fun facts: I love going on long hikes on a sunny day (or any day really), going indoor rock climbing and playing guitar